Description:
At Allianz, we’re proud to be named one of the Best Workplaces in Australia 2024 and a Great Place to Work. We’re one of the world’s leading insurance and asset management brands, with a workforce as diverse as the world around us, which is why we hire the very best people to further our commitment to securing the future for our people and customers.
We offer an inclusive workplace where everyone feels like they belong, while promoting a culture of lifelong learning, development, and global mobility. Join us and share your ideas, be inspired, give back to the community and feel proud to be a part an organisation doing meaningful work that matters while supporting sustainability, mental health, and well-being.
Let’s care for tomorrow, so we can create a better future together, for everyone.
About The Role
- Oversee the development of marketing strategies and campaigns that Consumer Partners are delivering to potential and existing customers, driving growth through white label or co-branded offerings.
- Lead the development of annual, quarterly and monthly marketing plans in consultation with the Consumer Partners teams, Marketing and Digital Centres of Excellence
- Lead the crafting of compelling propositions and marketing briefs, that effectively position our Consumer Partners in the market and deliver against business and financial objectives.
- Oversee the development of a library of integrated advertising, retail, and owned channel campaigns that partners are implementing under their own brand, or as a co-branded offering.
- Ensure all advertising materials and campaigns are aligned and consistent with the Allianz brand and customer value proposition.
About You
- Tertiary qualifications in Marketing, Communications, or equivalent.
- Demonstrated experience in B2B, B2C marketing, advertising, local area marketing, or a related role.
- Comprehensive knowledge of marketing campaign methodologies, life cycles, and common Martech platforms.
- Demonstrated experience in using customer insight, sales, and channel data to create value.
- Highly developed influencing skills, demonstrating the ability to co-create strategy and valuable data-informed solutions with key business stakeholders.
- Demonstrated evidence of successfully managing and delivering projects and programs, within time, budget, and resource constraints, with a risk mindset.
- Extensive experience within a marketing or agency environment, with demonstrated understanding of end-to-end marketing systems, processes, and operations.
- Demonstrated commercial focus and acumen, with advanced budget management skills and experience.
- Proven capability and resilience in managing multiple complex programs across matrix organizations, with diverse stakeholders (internal and external) and tight timings.
- Demonstrated ability to partner and collaborate effectively with senior stakeholders, both internally and externally, to establish strong professional relationships and influence outcomes.